Faculty Profile

July 1998

Ph.D, Operations Management,
The University of Texas at Austin

July 1993

M.S., Electrical and Computer Engineering,
Louisiana State University

July 1991

B.Tech., Electrical Engineering,
Indian Institute of Technology (IIT), Bombay, India

July 2020 - to date

July 2017 - June 2020 

Professor of Operations Management
Lee Kong Chian Fellow
Associate Dean (PG Programmes)
Lee Kong Chian School of Business, Singapore Management University

July 2018- to date

Academic Director (PhDGM Program)
Lee Kong Chian School of Business, Singapore Management University

July 2017- July 2019

Academic Director (EMBA Program)
Lee Kong Chian School of Business, Singapore Management University

July 2015- July 2017

Academic Director (DBA Program)
Lee Kong Chian School of Business, Singapore Management University

July 2015- July 2017

Academic Director (DINN Program)
Lee Kong Chian School of Business, Singapore Management University

July 2015 - June 2017

Associate Professor of Operations Management 
Lee Kong Chian Fellow
Lee Kong Chian School of Business, Singapore Management University

July 2014 - June 2015

Visiting Associate Professor of Operations Management 
Lee Kong Chian School of Business, Singapore Management University

Sept 2002 - June 2014

Associate Professor of Operations Management 
INSEAD

Sept 1998 - Aug 2002

Assistant Professor of Operations Management 
INSEAD

Aug 1997 - May 1998

Instructor
Department of Management, The University of Texas at Austin

• Honorable Mention, The 1996 Alden G. Clayton Doctoral Dissertation Fellowship Competition, Marketing Science Institute. One of five winners out of 57 entrants.

• Excellence in Teaching Award, SMU Executive Education, 2017.

• IE-SMU MBA Best Teacher Award, 2017.

• Deans Teaching Honour List, SMU, 2015-2017, 2019.

• Nominated for Best Core Teacher Award, INSEAD (December 2004, December 2007 promotions)

• New Product Development, Innovation

• Supply Chain Management

• Closed-Loop Supply Chains

• Sustainability

• Humanitarian Logistics

New Product Development

• Balasubramanian, S., S. Bhattacharya, P. Sainam and L. Lin Ong, “Pricing under uncertainty: Forward and option pricing in sports markets”, Journal of Business Research, Nov 2023, 167, 114151.

• Bhattacharya, S., A. Gupta, and S. Hasija, "Single-Sourcing Versus Multisourcing: The Roles of Output Verifiability on Task Modularity." MIS Quarterly 42 (4) 2018 1171-1186.

• Balasubramaniam, S., S. Bhattacharya, and V. Krishnan, “Pricing Information Goods: A Strategic Analysis of the Selling and Pay-per-use Mechanisms”, Marketing Science, 2015, 34(2) 218-234.

• Bhattacharya, S., V. Gaba and S. Hasija, “A Comparison of Milestone-Based and Buyout Options Contracts for Coordinating R&D partnerships”, Management Science, 2015, 61(5) 963-978.

• Bhattacharya, S., A. Gupta and S. Hasija, “Joint Product Improvement by Client and Customer Support Center: The Role of Gain-Share Contracts in Coordination”, Informations Systems Research, March 2014, 25(1) 137-151.

• Gaba, V. and S. Bhattacharya, “Aspirations, innovation, and corporate venture capital: A behavioral perspective”, Strategic Entrepreneurship Journal, June 2012, 6(2) 178-199.

• Bhattacharya, S., V. Krishnan and V. Mahajan, “Operationalizing Technology Improvements in Product Development Decision-Making”, European Journal of Operational Research, 149, 2003, 102-130.

• Krishnan, V. and S. Bhattacharya, “Technology Selection and Commitment in New Product Development: The Role of Uncertainty and Design Flexibility”, Management Science, 48, March 2002, 313-327.

• Bhattacharya, S., V. Krishnan and V. Mahajan, “Managing New Product Definition in Highly Dynamic Environments”, Management Science, 44, November 1998, S50-S64.

Closed-Loop Supply Chains and Sustainability

• Bhattacharya, S., A. Robotis, and L.N. Van Wassenhove. "Installed base management versus selling in monopolistic and competitive environments", European Journal of Operational Research, 273(2) 2019 596-607.

• Bhattacharya, S., S. Hasija, A. Agarwal, “Cost-reducing innovation and the role of patent intermediaries”, Production and Operations Management (POM), February 2016, 25(2) 173-191.

• Bhattacharya, S., S. Hasija, L.N. Van Wassenhove, “Designing Efficient Infrastructural Investment and Asset Transfer Mechanisms in Humanitarian Supply Chains”, Production and Operations Management, September 2014, 23(9) 1511-1521.

• Robotis, A., Bhattacharya, S. and L.N. Van Wassenhove, “Lifecycle Pricing for Installed Base Management with Constrained Capacity and Remanufacturing”, Production and Operations Management, March-April 2012, 21(2) 236-252.

• Bhattacharya, S., V.D.R. Guide and L.N. Van Wassenhove, “Optimal Order Quantities with Remanufacturing across New Product Generations”, Production and Operations Management, Fall 2006, 421-432.

• Robotis, A., S. Bhattacharya and L.N. Van Wassenhove, “The Effect of Remanufacturing on Procurement Decisions for Resellers in Secondary Markets”, European Journal of Operational Research, 163, 2005, 688-705.

• Savaskan, R.C., S. Bhattacharya and L.N. Van Wassenhove, “Closed-Loop Supply Chain Models with Product Remanufacturing”, Management Science, 50, February 2004, 239-252.

• Samii, R., L.N. Van Wassenhove and S. Bhattacharya, “An Innovative Public-Private Partnership: New Approach to Development”, World Development, 30, 2002, 991-1008.

• Linton, J., and S. Bhattacharya, “Reuse and Technology Diffusion”, Chapter in Business Perspectives in Closed-Loop Supply Chains, 2001, D. Guide, Jr., C. Corbett, R. Dekker and L.N. Van Wassenhove, eds., Carnegie Bosch Institute.

• Bhattacharya, S., “Delivering the Product: Defining Specifications”, Chapter 14 in Handbook of Research in New Product Development Management, 2007, C.H. Loch and S. Kavadias, eds., 327-348, Butterworth/Heinemann (Elsevier), Oxford UK.

• Hasija, S. and S. Bhattacharya, “Contracting for New product development”, Handbook of Information Exchange in Supply Chain Management, Albert Ha and Christopher Tang, Eds, Springer Series in Supply Chain Management, 2016.