Josephine TAN Huiping
Lecturer of Marketing
LKCSBFull-time Faculty
Email
josephinetan@smu.edu.sg
josephinetan@smu.edu.sg
Research Areas
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- Lee Kong Chian School of Business
- Marketing
- Marketing Strategy
- Brand Strategy
- Service Excellence
Education |
2019 | Doctorate of Business Administration |
2014 | Masters of Business Administration |
| 2004 | Bachelor of Business Management Singapore Management University |
Current Position(s) Held |
| 2026-Now | Lecturer |
| 2021-2025 | Adjunct Faculty Singapore Management University |
| 2019-2022 | Adjunct Teaching Mentor Singapore Management University |
| 2020-2021 | Senior Lecturer Singapore University of Social Sciences |
Awards, Recognition and Honors |
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Research Interests |
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