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Lee Kong Chian School of Business

Faculty Profile

Lee Kong Chian School of Business

CRAMA Pascale

Full-time Faculty

Professor of Operations Management; Associate Dean (Undergraduate Programmes)

Education

2007

Ph.D in Management Science and Operations
London Business School

2002

MSc in Business Economics and Engineering
Katholieke Universiteit Leuven

1999

BSc in Business Economics
Katholieke Universiteit Brussel


Current Position(s) Held

2022 - Now

Professor of Operations Management
Lee Kong Chian School of Business, Singapore Management University

2016 - 2022

Associate Professor of Operations Management
Lee Kong Chian School of Business, Singapore Management University

2007 - 2016

Assistant Professor of Operations Management
Lee Kong Chian School of Business, Singapore Management University


Awards, Recognition and Honors

  • Lee Kong Chian Fellow (2017, 2020, 2021)
  • Meritorious Service Award, Manufacturing & Services Operations Management Journal (2016, 2019)
  • Winner of the 7th Annual INFORMS Case Competition (2006)., awarded at the INFORMS Conference in Pittsburgh for the case "Phytopharm plc" (with B. De Reyck and Z. Degraeve), 2006
  • Winner of the Fifth Annual INFORMS Case Competition (2004), awarded at the INFORMS Conference in Denver for the case "Project Portfolio Management at Novartis Pharma" (with B. De Reyck and Z. Degraeve), 2004
  • Economic and Social Science Research Council (ESRC) 1+3 Research Studentship , 2002 - 2006


Research Interests

  • R & D Project Management
  • Applications of Contract Theory
  • Project Portfolio Management


Selected Journal Articles (Refereed)

  • Chen Z., W. Zhu, P. Crama, 2023, “Subcontracting and rework cost sharing in engineering-procurement-construction projects”. International Journal of Production Economics (available online).
  • Taneri N., P. Crama, 2021, “Turning the Tables: Licensing with Reciprocal Options”. Management Science 67(9) 5838-5836.
  • Crama P., F. J. Sting, Y. Wu, 2018, “Encouraging Help across Projects”. Management Science 65(3) 1408-1429.
  • Kotha R., P. Crama, P. H. Kim, 2018, “Experience and Signaling Value in Technology Licensing Contract Payment Structures”. Academy of Management Journal. 61(4) 1307-1342
  • Crama, P., B. De Reyck, N. Taneri. 2017, “Licensing Contracts: Control Rights and Options and Timing”. Management Science 63 1131-1149.
  • Popescu, D., P. Crama, 2016, “Revenue Optimization in Live Broadcasting”. Management Science 62 1145-1164.
  • Crama, P., B. De Reyck, Z. Degraeve, 2013, “Step by step. The benefits of stage-based R&D licensing contracts”. European Journal of Operational Research 224 572-582.
  • Wu Z., P. Crama, W. Zhu, 2012, “The Newsvendor’s Optimal Incentive Contracts for Multiple Advertisers”. European Journal of Operational Research 220 171-181.
  • Wu Z., W. Zhu, P. Crama, 2011, “The Newsvendor Problem with Advertising Revenue”. Manufacturing and Service Operations Management 13 281-296
  • Crama, P., B. De Reyck, Z. Degraeve, 2008, “Milestone Payments or Royalties? Contract Design for R&D Licensing”. Operations Research 56 1539-1552.

 

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