Commenting on how the United States (US) ban on TikTok will affect users in Singapore and globally, SMU Senior Lecturer of Communication Management Tracy Loh said that in the short term, TikTok users in Singapore will not be significantly impacted. Should the ban take effect, TikTok will be removed from Apple’s and Google’s app stores in the US, so new users would not be able to download it, while existing TikTok users would still be able to use the app but would miss updates, security patches and bug fixes. She said this could mean US content creators might put out less content on TikTok or migrate to another platform, and businesses dependent on the US market for sales might also be affected.
