On the topic of complaints against Singapore's beauty industry, SMU Associate Professor of Marketing (Education) Seshan Ramaswami likens package purchases to investments with a risk-return trade-off. He noted that consumers may find it difficult to ask for time to consider such purchases. Additionally, salespersons are often trained to frame the package as a one-off offer tied to a trial session, creating a sense of urgency that may push consumers into accepting the package. His advice is for consumers to tell the salespersons that they are considering other salons and are not ready to decide until they have seen what else is available.
