Our Alumni
JIANG Junqiu
PhD in Business (Marketing), 2021
My research interests are in the area of marketing strategy. Specifically, I am interested in how marketing strategy and marketing personnel (e.g., the chief marketing officer) influence firm performance.
Marketing Budgeting in the Upper Echelons (View Committee Members)
Name: Kapil R. TULI
Role: Dissertation Chair
Designation: Lee Kong Chian Professor of Marketing, Lee Kong Chian School of Business
University: Singapore Management University
Name: Nirmalya KUMAR
Role: Dissertation Committee Member
Designation: Lee Kong Chian Professor of Marketing, Lee Kong Chian School of Business
University: Singapore Management University
Name: Girish Mallapragada
Role: Dissertation Committee Member
Designation: Associate Professor of Marketing
University: Indiana University
Name: Ernst Christiaan OSINGA
Role: Dissertation Committee Member
Designation: Associate Professor of Marketing, Lee Kong Chian School of Business
University: Singapore Management University
PENG Yi
PhD in Business (Marketing), 2020
Retail analytics
Consumer Search and Marketing Actions in Retailing (View Committee Members)
Name: Kapil R. TULI
Role: Dissertation Committee Member
Designation: Lee Kong Chian Professor of Marketing, Lee Kong Chian School of Business
University: Singapore Management University
Name: Sandeep R. CHANDUKALA
Role: Dissertation Chair
Designation: Associate Professor of Marketing, Lee Kong Chian School of Business
University: Singapore Management University
Name: Hulya KARAMAN
Role: Dissertation Committee Member
Designation: Assistant Professor of Marketing, Lee Kong Chian School of Business
University: Singapore Management University
Name: Girish MALLAPRAGADA
Role: Dissertation Committee Member
Designation: Associate Professor of Marketing & Weimer Faculty Fellow
University: Indiana University
KOH Peng Yam
PhD in Business (Marketing), 2019
Quantitative marketing, big data, consumer search, intermediation, new empirical industrial organization, discrete choice methods
The Role of Comparison Sites and Image Features in Consumer Search (View Committee Members)
Role: Dissertation Committee Member
Designation: Faculty
University: Singapore Management University Name: Kapil R. TULI
Role: Dissertation Committee Member
Designation: Faculty
University: Singapore Management University Name: Ernst Christiaan OSINGA
Role: Dissertation Chair
Designation: Faculty
University: Singapore Management University Name: Bart Bronnenberg
Role: Dissertation Committee Member
Designation: Faculty
University: Tilburg University
