2011

Research Publications in 2011

"Art for Reward’s Sake: Visual Art Recruits Ventral Striatum", by Simon LACEY, Henrik HAGVEDT, Vanessa PATRICK, Amy ANDERSON, Randall STILLA, Gopikrishna DESHPANDE, Hu XIAOPING, Joao SATO, Karempudi Srinivas REDDY, and Krish SATHIAN, 2011, 55, NeuroImage, 420-433

"Calibrating MBA Job Preferences for the 21st Century", by David B. MONTGOMERY and C.A. RAMUS, 2011, 10, 1, Academy of Management: Learning and Education, 9-26

"Modeling Multichannel Home Video Demand in the U.S. Motion Picture Industry", by Anirban MUKHERJEE and Vrinda KADIYALI, 12/2011, 48, 6, Journal of Marketing Research

"The Impact of Brand Quality on Shareholder Value", by Kapil Rajendra Kumar TULI, Sundar BHARADWAJ, and Andre BONFRER, 2011, 75, 5, Journal of Marketing, American Marketing Association, 88-104, United States Of America